LAW FIRM MARKETING TRENDS: WHAT TO PRIORITIZE IN YOUR PLAN
LAW FIRM MARKETING TACTICS
What should I prioritize in my law firm’s marketing plan?
Priority #1: Define Your Ideal Client
- Know who your ideal client is.
- What questions do they have?
- What challenges are they facing?
- What solutions do they have to choose from.
Priority #2: Craft Your Message
- Answer the questions your ideal client has.
- Address the challenges they are facing
- How is your law firm their solution?
- Communicate it.
Priority #3: Get Heard.
- Know where your ideal client is.
- How do they search the internet?
- Where do they hang out online?
- And be there.
Need help creating your law firm’s plan? We can help you.